Client

Nike
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Responsibilities

Creative Direction
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Information

Nike North America tapped Instrument early in 2020 to help them connect with consumers in more consistent and meaningful ways across their digital ecosystem. Our partnership began with campaigns that focused on capturing and creating content that addressed audience needs.

We expanded further throughout the years — collaborating closely with Nike to launch long-term strategic projects around social initiatives & editorial content all to be featured in the Nike Digital Ecosystem. While also compilING best practices and learnings into replicable frameworks for the Nike organization.

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